Innovation Proposal: Operation Outreach
January 23, 2025 | EDLD 5305 | Spring 2025
“Innovation in education is not about the latest gadget; it’s about using technology to enhance learning outcomes.”
What is Operation Outreach?
"Operation Outreach" is an initiative designed to enhance both recruitment and academic success for students through the implementation of digitalized tools. For prospective students, the initiative will introduce a user-friendly, AI-driven platform that helps them explore programs, connect with admissions teams, and track their application progress in a more personalized way. For continuing students, the initiative will provide an online portal that recommends courses based on their academic history and interests, while also offering projections for their anticipated graduation dates. The benefits of "Operation Outreach" include improved recruitment by providing prospective students with immediate access to relevant information, increasing their engagement and likelihood of applying. For current students, the digital platform offers a clear academic roadmap, helping them stay on track for timely graduation and make informed decisions about their course selection. Ultimately, this initiative will foster a more streamlined, efficient, and supportive experience for all students.
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Recruiting Technology: Implement an AI-driven platform that personalizes communication with prospective students, automates application tracking, and offers virtual resources like campus tours. This platform should provide an easy-to-navigate portal that allows prospective students to engage with our institution through live chats and video calls with their admissions recruiter and FAQs for questions that need immediate answers.
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Digital Advising Resources: Develop and integrate digitalized advising tools for continuing students, which will offer specific course recommendations based on academic performance, interests, and career goals. This tool can also display anticipated graduation dates and suggest adjustments to students' academic plans if necessary.
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Student Portal Enhancements: Update the student portal to include real-time academic tracking features, which will allow students to view their progress towards degree completion and anticipate their graduation date based on their current course load. For prospective students, real-time tracking would include tracking of their applications, transcripts, and necessary documentation such as shot records and test scores.
Specific Actions
Benefits
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Enhanced Recruitment: With AI-driven technology, we can offer a more personalized and engaging experience for our students, making it easier for them to access relevant information and feel connected with our institution. This can lead to increased application rates and higher student satisfaction.
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Improved Academic Planning for Continuing Students: The digital advising tools will provide students with the ability to better understand their academic trajectory, facilitating timely graduation and reducing confusion or delays in course selection. Additionally, students will have the flexibility to adjust their schedules based on data-driven insights. This is very beneficial for those students who are unsure or in-between majors.
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Operational Efficiency: By automating certain aspects of recruitment and advising, our institution can significantly reduce administrative burdens, allowing staff to focus on more strategic initiatives and one-on-one interactions with students, giving them a more personable experience.
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Staffing: A team of IT professionals, data analysts, and student success advisors and recruiters who will work together to design and maintain the digital portal and advising systems.
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Training: Professional development for faculty and staff to ensure they are well-equipped to utilize and promote these new tools to students.